Prowler Soho will be donating 5% of all proceeds from its new rainbow range to GMFA, the gay men’s health charity. The store, on the corner of Brewer Street and Rupert Street, has introduced a wide variety of rainbow products, which are set to be a firm favourite at this year’s Pride season. Aside from the popular flags, there are mugs, whistles, key rings, fridge magnets and lapel badges, all adorned with the rainbow colours.

Matthew Hodson, Head of Programmes at GMFA, says: “Prowler Soho is a regular supporter of our work for gay men’s health, for which we are immensely grateful. The money we raise through community donations such as this goes directly towards campaigns that receive no government funding, such as our work for positive gay men and community-based projects, which is why it’s so crucial.”

William England, Assistant Manager at Prowler Soho, says: “GMFA delivers vital work for gay men and we’re happy to support the charity in this way. Our rainbow range is always a favourite around Pride season. So by picking up some rainbow goodies, you’ll be supporting GMFA at the same time.”

Prowler Soho is at 5-7 Brewer Street, Soho and is open Monday-Friday 11am-10pm, Saturday 10am-10pm and Sunday 12noon-8pm.

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